For immediate release - Following commissions by The Chapman Brothers, Franz West e Maurizio Cattelan, the BMW virtual Art Car series will now be continued. On the occasion of the series second anniversary, a jury of distinguished gamers and art aficionados chose the avatars of two internationally renowned artists to design one car each. Canadian artist Jon Rafman (b. 1981) and Urkanian-born French artist Sonia Delaunay (1885 - 1979). On November 23, COLL.EO, announced the initiative online. Both artists will design a virtual car using the Forza Motorsport 6 Livery Editor. The newly-designed vehicles will then be presented online and in museums in 2016, while also having to prove themselves on the racetrack.
Artists' comments
" Design is a huge part of the art vernacular—even though it’s deconstructed and used in anti-design ways—especially for my generation, where people are using and appropriating branding techniques and corporate aesthetics. It’s almost troll-like: on one level I’m trolling the paintings and on another level I’m trolling interior-design chic as a concept.”
- Jon Rafman
"For me there is no difference between my painting and my so-called 'decorative work'. I never considered the 'minor arts' to be artistically frustrating; on the contrary, it was an extension of my art."
– Sonia Delaunay
With their commitment, the avatars of Jon Rafman and Sonia Delaunay will be joining the ranks of renowned artists such as Barbara Kruger, Jackson Pollock, Sol LeWitt, Cy Twombly and Takashi Murakami.